Posted on 01 Feb 2023

Top 15 ways to market your music in 2023!


  1. Social media: Utilize platforms such as Instagram, TikTok, and Twitter to connect with fans and promote your music.
  2. Collaborations: Collaborate with other artists, both in your genre and outside of it, to reach new audiences.
  3. Streaming services: Make sure your music is available on all major streaming platforms, such as Spotify, Apple Music, and Tidal.
  4. Music videos: Create visually stunning music videos to promote your music and connect with fans.
  5. Live performances: Perform live as often as possible, whether it’s at a local venue or streaming on a platform like Twitch or YouTube.
  6. Playlists: Get your music on popular playlists, both on streaming services and on social media.
  7. Influencer marketing: Partner with popular influencers to feature your music on their platforms and reach new audiences.
  8. Radio: Submit your music to college and community radio stations for airplay and exposure.
  9. Music blogs: Reach out to music blogs and websites to have them feature your music and write about you.
  10. Fan engagement: Encourage fan engagement by running contests, polls, and Q&A sessions on social media.
  11. Podcasts: Get interviewed on podcasts, both in your genre and outside of it, to reach new audiences.
  12. Press releases: Send press releases to music publications and websites to get coverage for your music.
  13. Merchandise: Create merchandise with your branding and music, such as t-shirts and vinyls, to generate additional revenue.
  14. Crowdfunding: Utilize platforms like Kickstarter and Indiegogo to fund your music and connect with fans.
  15. Networking: Attend music conferences and networking events to connect with industry professionals and other artists.

By using these 15 strategies, you can effectively market your music in 2023 and reach new audiences. The key is to be consistent and creative in your approach, and to always be looking for new opportunities to promote your music.

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