Buying Guaranteed Playlist Streams: Is It Worth It?

Spotify is the world’s most popular streaming platform, and with more than 280 million active users, independent artists are searching for ways to tap into its lucrative market. As they look for new opportunities, Spotify marketing companies are offering guaranteed playlist streams for artists and music labels that are willing to pay…

…But is it worth it?

This guide will give you more information about guaranteed playlist streams, and ultimately help you make the best decision when paying for Spotify streams online.

When Buying Guaranteed Playlist Streams Is A Bad Idea

When most marketing agencies promise guaranteed playlist streams, they are saying that they will generate artificial results to give you more royalties. In essence, they are asking you to pay them money to commit fraud.

Spotify pays royalties based on the number of people who show genuine interest in your music. If you (or the marketing agency that you hire) provide fake data that will lead to larger payments, you are not delivering the services that Spotify relies on to pay for its platform.

The last thing that you want to do is to get banned from the largest music streaming platform in the world (or worse, face legal penalties). That means that you should stay away from any Spotify marketing agency that:

• Promises you guaranteed playlist streams but won’t explain how they produce their results
• Promises you guaranteed playlist streams from bots or other artificial techniques
• Promises you guaranteed playlist streams but has a reputation for being unscrupulous

The Only Reason You Should Buy Guaranteed Playlist Streams

If you are interested in paying for Spotify streams, you should go with a company that specializes in organic marketing. Reputable marketing agencies like Playlist Streams focus on strategic partnerships, connecting recording artists, music labels, and Spotify playlist curators so they can take advantage of mutually beneficial relationships.

These companies will only promise what they can deliver – nothing more, nothing less. And as a result, you know that you are getting exactly what you pay for.

So how do Spotify marketing agencies like Playlist Streams deliver on their promises?

Playlist Streams has an online application process that allows us to vet potential clients before they come onboard. This helps us evaluate independent artists and music labels, comparing their professional goals to the resources that our company has at its disposal. If it isn’t a good match, Playlist Streams will turn the applicant down so the prospective client can find a marketing opportunity that is a better fit.

If the application is approved, we have the data to back up our guarantee. In other words, we know how many playlist streams each relationship will generate based on past experience, and we can use that information to make sure that we meet the minimum amount that we have promised you each month.

By relying on ethical practices and raw data, marketing agencies like Playlist Streams are making promises that they can keep – and changing the lives of thousands of recording artists.

Are You Ready To Make Money On Spotify?

It doesn’t matter whether you’re a new artist or a label executive:

 Playlist Streams can help you get more streams with organic marketing.

Apply now to start making money from Spotify playlists!

Apply Now

3 Things To Look For In A Spotify Marketing Agency

With more than 280 million active users, Spotify has become the world’s most popular music streaming platform. Thousands of artists have published their music on Spotify’s app – but only a fraction of them have made a living from their royalties. Approx. 40,000 tracks are uploaded to Spotify daily, and with more than 43,000 registered artists, the app has become one of the most challenging music publishing platforms to gain a following on.

As indie artists struggle to compete with chart-topping musicians and break-out stars, Spotify marketing agencies like Playlist Streams are fighting to level the playing field. If you’re looking for a marketing partner that can help you beat the odds, this guide will give you the tools that you need to choose the right agency.

3 Things To Look For In A Spotify Marketing Agency

#1 Their Spotify Marketing Campaigns Should Produce Tangible Results

One of the biggest challenges that indie artists face is getting enough streams to generate consistent royalties. Spotify marketing agencies can offer a wide range of services to meet the needs of this underserved audience, but if you are looking for a reliable partner, you should spend just as much time focusing on the results that they will provide. Do you want a specific number of guaranteed streams per month? Access to the best playlists in your genre? Meet a designated quota for followers? Get discovered by mainstream music labels?

Choose a Spotify marketing agency that will help you accomplish your own goals, and make sure that they are qualified to produce real results.

#2 They Should Rely On Organic Marketing Techniques

Of course, there are some marketing companies that promise what they can’t deliver: real streams from real people. In an era when artificial intelligence and machine learning have made it easy for marketing agencies to rip off their customers, some Spotify marketing partners are using computer-generated bots to guarantee results for their clients.

Although this may seem like a great opportunity to get your foot in the door, you should be fully aware of the consequences of using unethical Spotify marketing campaigns. If you use fake data to make a music streaming platform pay you money, you are essentially stealing. Spotify will always monitor the activity on its platform to keep artists from gaming the system. If you’re lucky, they’ll flag your account; if they catch you, they’ll ban you and your associates for life.

The only way to make sure that you abide by Spotify’s policies is to work with an agency that focuses on organic marketing – building legitimate relationships with artists, label execs, and curators that can add value to its playlists and attract listeners that will grow the platform.

#3 They Should Prepare You For The Next Stage Of Your Music Career

Speaking of growth…a good marketing agency will always focus on the next stage of their client’s career. You may be a new artist today, but if they can deliver on their promises, you will be an emerging artist tomorrow. They should have a plan to help you grow at every stage of your journey, so you can rely on their Spotify marketing campaigns for years to come.

Are You Ready To Make Money On Spotify?

It doesn’t matter whether you’re a new artist or a label executive:

 Playlist Streams can help you get more streams with organic marketing.

Apply now to start making money from Spotify playlists!

Apply Now

Historical Unmatched Royalties

In early February, the Mechanical Licensing Collective announced that it had received $424.38 million in unmatched royalties from streaming services. This included Spotify, Apple Music, Amazon Music, and other various streaming platforms. This “black box money” was reportedly paid by the streaming services to the MLC in order to get these royalties to copyright holders, songwriters, and publishers who have applied to be MLC members.

He then spoke furthermore on the topic ““Songwriters and music publishers have for years fought to ensure they were paid accurately and fully by digital streaming services. ‘Unmatched money’ has plagued the industry and today, thanks to the Music Modernization Act, we know that it amounts to just under $425 million – not including money previously paid out in multiple million-dollar settlements. The Mechanical Licensing Collective obtaining this historically unmatched money, doing the research to find its owners, and giving copyright owners a transparent process to claim what is theirs is exciting progress that paves the way for the future growth of streaming that will benefit the entire industry.”

Moving forward, the MLC will give more information about the historical unmatched royalties in a new tab on their website titled just that “Historical Unmatched Royalties.” The MLC contains a publicly accessible database of information on musical works, and the identity and location of copyright owners. They receive reports from DSPs, collect and distribute royalties, and help identify musical works as well as their owners. If you are registered under the MLC, you will be able to submit claims for unmatched activity that relates to your musical works. If you are not registered with the MLC, get started here.

The Music Modernization Act law, dictates that the MLC must distribute unmatched royalties to the rights holders within two years. Apple Music transferred over $163 million, coming in at the highest, followed by Spotify with $152 million, Amazon with $42 million, and Google/Youtube sending $32 million.

As well as the payments, DSPs have also received over 1,800 data files totaling 1.3 terabytes of data that will all be analyzed by the MLC to pay copyright owners. Although there is still a lot of work to be done to get songwriters the money they need, according the the Artist Rights Alliance this is a huge step in the right direction.

Are You Ready To Make Money On Spotify?

It doesn’t matter whether you’re a new artist or a label executive:

 Playlist Streams can help you get more streams with organic marketing.

Apply now to start making money from Spotify playlists!

Apply Now

The Best Way To Make Money On Spotify

For millions of listeners, Spotify is the best platform for discovering new music. The average user listens to 41 unique artists per week, from Billboard 100 musicians to up-and-coming bands who released their albums at just the right time. That means that there are people who are earning millions of dollars each year, without worrying about the inherent challenges that most artists face when they try to make money on Spotify.

But what if you’re just getting started? How can you take advantage of the world’s most popular music streaming platform to make real money online?

Why Most Artists Fail To Make Money On Spotify

When Ed Sheeran, Ariana Grande, or The Weeknd releases new music on Spotify, they know that they are going to make a lot of money. Why? Because they have millions of Spotify followers, and listeners that go from other promotional channels to Spotify to stream their songs online. Their audience is fully engaged, and their music is going to get heard.

And in exchange for bringing millions of listeners to their platform, Spotify will pay the recording artist, producers, and contributors every time their songs are played. Sounds good, right?

But new artists usually have a limited fan base, and if they are fortunate, they may have a highly engaged group of friends, family members, and listeners from their communities. If the average Spotify royalty is between $0.003 and $0.005 per stream, they will be lucky if they make a dollar over the course of a year.

In an attempt to get more streams, most artists will try to grow their fan base through other digital marketing channels, promotional materials, new albums, or live performances. Others will turn to Spotify marketing agencies that guarantee streams – and use computer-generated bots to simulate the response of real listeners.

Unfortunately, none of those strategies address the real issue: Spotify will only pay you if you can get real people to listen to your music. And if you want thousands of users to listen to your songs in a short amount of time, you need to focus on the strategy that Spotify uses to promote new music in the first place.

How To Make Money From Spotify Playlists

Like many music streaming platforms, Spotify gives users the ability to choose playlists based on their musical preferences. That gives the playlist curators an enormous amount of power – they are the ones who decide which songs get approved and which ones get rejected, and ultimately, which artists get paid.

If you’re a new artist, you can use Spotify’s submission process to try to get noticed or reach out to independent curators directly. But you’re facing stiff competition: with 90% of all streams coming from approx. 43,000 registered artists, you’ll need more than a good photo and a catchy song to get their attention.

That’s why music marketing agencies like Playlist Streams are the best way to make money on Spotify – instead of using bots and fake data to try to game the system, we build lasting relationships with playlist curators. When we put your music on playlists with dedicated listeners, we can guarantee that you will get real streams, gain a larger audience, and get more Spotify royalties.

Are You Ready To Make Money On Spotify?

It doesn’t matter whether you’re a new artist or a label executive:

 Playlist Streams can help you get more streams with organic marketing.

Apply now to start making money from Spotify playlists!

Apply Now